How CFO can deliver sustainable performance management?

Sustainability is vital to the future success of business. The CFO and finance function are in the best position in making the case for sustainable behaviour and realising the value that sustainability can bring to the business. Pushing sustainability on to the agenda is not simple – but when the finance function makes clear the effect on P&L performance at every level, the discussions becomes easier.

The Finance cannot deploy sustainability initiatives, modelling the risks and designing new techniques that account for real long-term value creation on its own. That demands a shared mindset and dialogue between sustainability and finance professionals.

By employing integrated reporting and robust, practical tools, finance professionals can play a pivotal role in ensuring that sustainability is routinely included in business decision-making and that the value it adds is identified and reported.

Thus the CFO can bring the right rigor to ensure that businesses are not carried away by a wave of populism or the latest trends. CFO can ground the business: to make them understand that they are actually delivering what they meant to be deliver.

2014-06-05